Blue River is featured as one of 8 companies with a "good shot" to successfully commercialize robots with real-world applications. Real-World Apps (note: the article is behind a pay wall and requires a subscription or one-time purchase)
Steve Blank uses Blue River as an example of a young organization finding success from following lean start-up practices in the cover article Why the Lean Start-Up Changes Everything
Blue River was featured in the article How Silicon Valley aims to turn greens to gold
Blue River was featured as part of a Food and Agriculture Special Report. Farm Bots and Two-Month-Old Bread: Innovations in Food and Agriculture
Blue River was featured in the Q4 2012 Technology Quarterly article March of the Lettuce Bot.
The Salinas California featured Blue River in the article Robotics approaching Salinas Valley
PrecisionAg published Rise of the Robo-Weed Killer which describes the founding of Blue River, and how the Lettuce Bot works.
Blue River was selected as part of the Startup Lab, Series 2 group. "They are creating products that use Computer Vision to do amazing things that were never before possible in Agriculture"
Blue River was featured in an article, "Silicon Valley tech company brings robotics to farming". The article tells of Blue River's early formation story and how Blue River selected its initial target market.
Blue River was featured in an article, "To Exploit Market Opportunity and Advance Sustainable Agriculture, Startup Develops Innovative Robotic Weeder". The article tells the story of Blue River's early formation story and how Blue River selected it's initial target market.
Blue River was featured in a New York Times article, "With a Leaner Model, Start-Ups Reach Further Afield." According to the article, Blue River exemplifies "the latest stage of evolution in Silicon Valley" and a new systematic approach to starting businesses that relies on hypothesis, experiment, and testing in the marketplace.
Blue River's CTO, Lee Redden will be the Principal Investigator (PI) on a very selective National Science Foundation SBIR Phase-I award. Securing this $150,000 award shows that the NSF believes in the promise of our research and the potential of our company.
Blue River's CEO, Jorge Heraud, was interviewed on NPR's "All Things Considered" program. The story, "Entrepreneuship Lessons for the Academic-Minded", focuses on new approaches to teaching university researchers how to make their promising technologies a reality.
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